Edel and Marie are sisters who came to us with an idea to use technology to help people with their meal planning and weight loss goals through the use of a website and app. We imparted our expertise and experience to them to bring their dream to life with a focus on long-term success and overall longevity. As such, we worked with them to focus their plan, establish their minimum viable product (MVP), create beautifully bespoke branding (evolving their original idea) and overall to bring a product to market that has now won awards and made serious traction in the fitness and wellness industry.